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Lighting Options by Space or Area
Store Exteriors
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Lighting Options by Space or Area
Store Exteriors
Exterior lighting should help promote your brand image, by engaging and attracting customers. Highlighting your store’s unique architectural elements, signage and ID, facades, and thoroughfares will all contribute to presenting a positive corporate image.
Design Tips:
Exterior illumination for vehicular traffic and pedestrians is different from that used by pedestrians only, e.g. store exteriors inside a mall.
Exterior lighting must facilitate safe passage for motorists and pedestrians.
It should provide key illumination of entrances, exits, parking lots and pedestrian walkways.
It should enhance security surveillance of persons and property.
It should convey the image and ambiance of the retail outlet.
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